JRG monogram
DE Start JRG ARC
JRG ARC Analysis tool for brands, companies and institutions

Understand first.
Then make.

80 QUESTIONS
02 · What actually makes you money today? 28 · Where is a competitor simply better than you? 30 · If you could found your own category, what would you call it? 64 · Where are you short of a decision, not an idea?

Twelve rooms, 80 questions, three days. At the end you know what your brand needs. And we know who to call in.

Start JRG ARC → See pricing Access on request · from € 1,490 net
Red Bull MOBILEMANZStrabag Real EstateBioNTechProSiebenSat.1 Puls 4HenkelErste BankThe Sugarhill GangTechnisches Museum WienAllianzDarboDeichmannRaiffeisenRed BullCANAL+
In the building · Exhibition · 2nd Floor Studio SCHICHTARBEIT, 26.11.26 / 18:30h Ina Aydogan & donhofer. Opening on 26 November at 6:30 pm. Then open until 04.12., around the clock. One floor up from us, Jörgerstraße 50/17. 2ndfloor.studio ↗
SCHICHTARBEIT poster: violet on neon green, 26.11.26, 18:30, Ina Aydogan, donhofer., 24/7

One tool.
Twelve rooms.
One result.

JRG ARC is a closed system. You request it, we send the invoice, then every person gets their own key. From then on you have three days: Assess, Reimagine, Create, with a night in between each. No shortcuts. You answer alone and in peace, as honestly as you usually only manage at eleven at night. Only we get to read along. Voice, photo and the Prompter arrive as an update. At the end there are three things on the table: one page, one film and the questions for the workshop.

Packages & pricing →
A
Assess · Rooms 01 to 05

Where do we really stand?

Five rooms on business, customers, competition and self-image. What counts is what’s true, not what’s in the pitch deck.

“Which of your so-called USPs could ten competitors paste onto their own website tomorrow?”

R
Reimagine · Rooms 06 to 09

What could this become?

Four rooms for what could be. Ideas are allowed to be wrong in here. We sort later.

“If your industry were banned tomorrow, what would you make money with the day after?”

C
Create · Rooms 10 to 12

So what do we do now?

Three rooms for decisions. Out come the memo and the brief for the people who make it happen: in-house or from the network.

“Where are you short of a decision, not an idea?”

Not everything.
Just the best.

12 of 112 · the rest is further down
01 / 04 · Ich. Wir. Wirkung.

Leadership usually sounds like a seminar room. On Wiener Leader it sounds like Wednesday night. Hubert Nagele talks to people who carry responsibility: every Wednesday as a podcast and from 9 pm as a radio show on Superfly.fm. We bring brand, claim, covers, website, campaign and production. The podcast wears orange, the radio show Superfly gold, the claim stays the same: Ich. Wir. Wirkung. Me. Us. Impact. A new face every week, never a tie.

Client
Hubert Nagele · Superfly.fm
Service
Brand, podcast, radio show, web
Sector
Culture
Year
seit 2026
CREDITS
Concept & Creative DirectionDaniel Irsigler
HostHubert Nagele
Media HomeSuperfly.fm
01 / 12

Fresh. Still warm.

2026
hummelwerk: logo with two striped bumblebees on a light card, next to the flyer, front and back
NEW

hummelwerk

Logo, flyer, stationery · 2026

A mark for a centre for ADHD and neurodiversity. Two bumblebees that don’t have to sit still. Friendly enough for kids, clear enough for parents. Plus flyer, letterhead and a palette somewhere between sage and honey.

NEW

Nano’s am Ring

Logo, menus · 2026

A restaurant on Vienna’s Ringstrasse needs a mark you can read from a passing tram. We started with the lettering: capitals, an A without a crossbar, the apostrophe as a small accent. Then came the ring. With that address, it was hard to miss.

Plus the food and drinks menus, bilingual, refreshed as often as the kitchen feels like it. Logo and sign came first, these days we do the menus too.

Nano’s am Ring: white logo on petrol, the new menu cropped below

Always on: content, music, events.

Posters that move. For club nights on Praterstrasse, for Superfly.fm and for clients who like it loud.

SWIPE →
Poster: Carl Craig at DOD Seasons, 4 July, Club Praterstrasse
PRST · CARL CRAIG
PRST · THIS IS MEIER
BONDI LIVE @ PRST
SUPERFLY.FM · SUNSET SESSION
ZARA · 25 YEARS, TALKS
ACHSELKUSS · KISSING DAY
SOJJ · LIEBE, TOD & TEUFEL

Names,
not claims.

112 Clients since 2009

Since 2009 we’ve worked for corporations and clubs, law firms and museums, banks and bakeries. Some names everyone knows. The rest you should. Pick a sector, everything else stays put.

  • Red Bull MOBILEsince 2017
  • MANZsince 2018
  • Red Bull2009–21
  • Strabag Real Estate2022–24
  • BioNTech2022–24
  • ProSiebenSat.1 Puls 42024–25
  • Henkel2021
  • Erste Bank2015
  • Raiffeisen2016–22
  • Allianz2016–23
  • UniCredit2015
  • Deichmann2016–19
  • Burger King2010
  • Wienerberger2023
  • Technisches Museum Wien2023
  • Wien Museum2021–23
  • Österreich Werbung2021–23
  • Land Niederösterreich2022–23
  • CANAL+2022
  • The Sugarhill Gang2021
  • Eric Bobo · Cypress Hill2021
  • Defected Records2021
  • Darbo2018–19
  • Fiat2015
  • Kurier2012
  • Daikin2022
  • Achselkuss2024–25
  • Nano’s am Ringsince 2024
  • ZARA2024
  • VERA*2021–23
  • Stereo MCs
  • Scorpio · Furious Five2021
  • Dres · Black Sheep
  • GReeeN2019
  • Humanic2016
  • bob2010
  • Augarten Porzellan2009
  • Bellaflora2010
  • Impulstanz2017
  • Pöttinger2019
  • Meralytesince 2020
  • Tele Haase2025–26
  • Eco Energy Group2024–26
  • Noxtua2026
  • Falcon Private Bank2017
  • Juvenia Capital2015–16
  • Südtirol Jazzfestival2015
  • Kultursommer Wien2023–24
  • Tangente St. Pölten2023
  • Belvedere 212023
  • Institut für Sprachkunst2025–26
  • PRST · Praterstraße2024–26
  • PACO2016–24
  • Reserva Ibérica2016–23
  • Kussmaul2014–19
  • Das Spittelberg2017–19
  • Cantinetta Allora2016–24
  • LOHR2018–22
  • Ante Portas2016–24
  • EOD Munitionsbergung2021–22
  • Barleys2019–23
  • eCharge2017
  • MaxPlace Immobilien2016
  • hummelwerk2026
  • Momentum Real Estate2026
  • Zum Steckling2025
  • Johannas Kräutergarten2024–26
  • Zum Lercherl2023–26
  • Heuer am Karlsplatz2023
  • BMW Winter2019–26
  • Schneeweiss Weixelbaum2021–25
  • Recht am Punkt2024
  • SWLAW2023–24
  • Meth Media2021–22
  • Lotus Film2020
  • W&H Media2018
  • Aux Magazin2021
  • Metrum2014
  • Leisure Music2018
  • Schmieds Puls
  • Skalar Entertainment2016
  • Vouging Ball2023
  • Basis.Kultur.Wien2023
  • Kulturverein Amygdala2022
  • Kulturverein 12102023
  • KulturMaiz2024
  • Orient Express2023
  • BALANCE2019
  • Der Blender2022–23
  • care4you2022
  • Cover Hair2022–23
  • SanusX (now mavie.care)2020–22
  • Naturvit2021
  • Cereneo2018
  • Orthopädie Mariahilf2017
  • Apopersonal2017
  • Mario Gatto Immobilien2013
  • Domaine de l’Ecu2016
  • Anker2016
  • Felber2012–13
  • Josko2012–13
  • Rekord Fenster2009
  • FMMI2013
  • Braintribe2012
  • Postserver2011
  • Ordibed2014
  • Callisti2011
  • Gvidon Tours2015–16
  • Vienna Watersports Arena2014
  • Track Attack2014
  • LJR Burgenland2011
  • Wäscheflott2015

Hired directly or together with partners. We show everyone, unless there’s an NDA.

Partners & Own

One house. Several sectors.

BASE & 2ND FLOOR STUDIO · JÖRGERSTRASSE 50

Partners we share projects with, and formats we own. All under one roof or one call away. After ARC we decide who does what.

NameSectorRoleWeb
Flamingo AgencyAgency for SMEsPARTNERflamingoagency.at ↗
SeichoDigital, Brand & PerformancePARTNERseicho.io ↗
Superfly.fmRadio for urban cultureMEDIA PARTNERsuperfly.fm ↗
PRSTClub nights on PraterstrasseOWN FORMATpraterstrasse.wien ↗
Wiener LeaderPodcast, radio and academy with Hubert NageleOWN FORMATwienerleader.com ↗
Sondier RecordsLabel, currently with Herr LeopoldOWN FORMATsoon
2nd Floor StudioPhoto and film studio in the building, 90 m². On show now: SCHICHTARBEITOWN FORMAT2ndfloor.studio ↗
Herr LeopoldMusician, on Sondier RecordsARTISTyoutube.com ↗
The JRG Base: long wooden table on a red rug, two black industrial lamps, red ceiling panel, dark blue wall and tall arched windows.

Arched windows, not open-plan.

Jörgerstraße 50, 1170 Vienna. Tall arched windows, a long wooden table, a red ceiling, a Chesterfield in the corner. This is where we sit, with Flamingo and people from the network. Workshops happen here too, unless you’d rather have us over.

Base lounge: black Chesterfield sofa, flight case as table, leather chair, bookshelf.
Co-working desks at the Base: wooden tables with screens and pendant lamps.
Co-Working

Need a desk?

We rent desks to people who’d rather sit next to creatives than next to a rubber plant. Tell us who you are, when you want to start and how often you’d come in.

Desk with screenWi-FiKitchenLoungeStudio in the building
Ask about a desk →
2nd Floor Studio: bright room with white floor and backdrop system
Same building 2nd Floor Studio 90 m², 3.8 m ceilings, kitchen, green screen. For shoots, interviews and anything that needs good light. You can rent it without us, too. 2ndfloor.studio ↗

People you
can’t hire.

Network

JRG is a small core with a big network. For every project we bring in the people who do it best. And the ones who love doing it. Usually they’re the same people.

StrategyDaniel Irsigler · Hubert Nagele
CreativeJulian Seum · Alexander Predl
Digital ProfessionalFlorian Müller
Illustration & Art DirectionFranke · Manuel Böck
PhotographyIna Aydogan · Christoph Hofbauer
Film, 3D, AnimationGranular · The Front (Silvio Pauli)
PrintMichael Schopper
Creative ConsultantHeinz Tronigger